PTSB_Purchasing+Patterns+and+Buying+Sensitivity

Purchasing Patterns and Buying Sensitivity According to All NFWBO Studies Purchasing Patterns of Business Women,  “ Based on a randomly drawn survey of 370 women business owners and 365 women employees, the study also notes differences between the consumer practices of women business owners and women employees; owners were found to purchase online, invest in stocks and bonds, and pay for services that make their lives easier more often than employees.” Women Earn on Average 82% of Men's Wages, by Allbusiness.com in article called  “ Research and Markets: Men and Women's Buying Habits 2004"