Out+of+This+World_executive_summary

__Out of This World__ Executive Summary Home | Table of Contents

Out of This World is an electronic based company for laptops that provides customers with the highest quality products. Our main objective is to create the best products to help make life easier for consumers in their everyday life, whether it’s a regular day at the office, or a scholar in class. Out of This World will create a relief of the issues that people on a daily basis have with their laptops. Their day will run smoother, and there smiles will be bigger! We are an E-commerce company that gives the consumer exactly what they are looking for. Out of This World allows you to customize each of your bags according to your liking. Our company specializes in making sure our customer service is at the very best it can be. We are very interested in learning about our customers and the things that they want in a product. Our product is a multi-functional laptop bag that includes an external second battery that can charge your laptop allowing it to last twice as long. A chill pad which will help prevent your laptop from overheating when using it for long period of time, and is conveniently built into the bag itself. Also includes, a built-in-WiFi detector that allows you to find the strongest signal for your laptop to work at its very best. And a stand that props your laptop up to make computer use more comfortable. The laptop bag in addition, has built-in-speakers that will double the sound of your laptop. The money will be used in many different areas including: promotion, the rent for the ware house, for machinery, employees, and to purchase components to create our products. Altogether the general estimate would be $110,000. Our marketing plan includes all of the following: • One-to-one Marketing • Affiliate Marketing • Viral/Blog/Social Networking Marketing